Corporate Partnerships

Northwest Arkansas shows up here. So can you.

Last season 30,000+ seats were filled by the people your company is trying to hire, acquire, and keep. A partnership puts you in that room, not their feed.

An audience applauding at TheatreSquared
Season 20, by the numbers
30,194

seats filled, a few miles from home

15,000
engaged email subscribers
85+
schools reached in Arkansas, Oklahoma & Missouri
2.0M+
paid social impressions
One partnership

Four jobs it does for you

Start with the outcome you need, and we build the partnership around it.

01

Keep your people

Your best hire has a standing offer from Dallas. What Fayetteville has that Dallas doesn't is a night out mere miles away that they're still talking about on Monday.

What it looks like
Company theatre nights · employee ticket access · young-professional experiences

02

Host your clients

Ninety minutes shoulder to shoulder does what a golf round can't. You sit next to someone in the dark, and afterward you both have something to say.

What it looks like
Opening nights · receptions in The Commons · Season Celebration · StageFright

03

Be a real neighbor

Students in 85 schools across three states see a TheatreSquared production because somebody paid for the bus and the seat. Your name goes on that, in language your stakeholders appreciate.

What it looks like
Student matinees · schools tour · camps and scholarships · family access

04

Build the next workforce

Skilled technicians, project managers, production coordinators; burgeoning careers start with somebody funding the apprenticeship that makes the first job possible.

What it looks like
Paid internships · apprenticeships · technical training · career mentoring

Who's in the seats

Twenty-one seasons of putting this region in one room

Boomers, Gen X and Millennials sit down together here. Your brand in front of people who are already locally active and paying attention.

61%
of patron households have children
96%
of the audience is Arkansas-based
3
generations in a near-even split
Planning figures, not a guarantee

Season 20 (FY26) audience and marketing data, provided to support partnership planning. These are not guaranteed sponsor impressions.

Additional verified reach

49,067 households mailed · 378,600 website sessions · roughly 1,200 posters in windows and lobbies · 43,700+ readers per NWA Daily placement · roughly 29,000 social followers · 5 Mainstage productions · 2 Family productions.

Source and methodology

Compiled August 2026 from TheatreSquared's Season 20 (FY26) marketing performance workbook, ActiveCampaign, Meta Ads Manager, a GA4 traffic-acquisition export, NWA Daily placement reports, a Melissa Data household append and current education-program records. Percentages and follower counts are rounded; poster volume is an operational estimate. Season 21 is the current season; season totals reflect the most recently closed season. These are audience and marketing figures for planning — not guaranteed sponsor impressions. Full source detail available on request.

Two patrons raising a glass together in The Commons
80,000

community members a year across 350 performances and events

In their words

"From developing new works that go on to national success to reimagining beloved classics, T2 continues to raise the bar. They also inspire the next generation through outstanding summer camps & educational programs."

John Berry · Director of Hospitality, Mount Sequoyah Center

Investment levels

A clear entry point, room to grow

Everything is confirmed together, based on your goals, timing & available inventory.

Included Not included Swipe to compare all five levels →
Community
Partner
$2,500–4,999
Access
Partner
$5,000–9,999
Engagement
Partner
$10,000–19,999
Core
Partner
$20,000–49,999
Strategic
Partner
$50,000+
Program & lobby recognition
Ticket & hospitality package
Season-long billing
Employee access program
Named activation or event
Impact report built for your board
Summary
Summary
Summary
Exclusivity, first right of refusal

None of these quite fit?

Tell us the number you have and the outcome you need. We'll build from there — including in-kind, multi-year arrangements.

Final recognition, hospitality, activation and marketing benefits are confirmed together, based on partnership goals, investment, timing, available inventory and TheatreSquared approval.

Two patrons talking in The Commons
Beyond the sponsorship

Corporate Council

Corporate council members get an ongoing place to connect with TheatreSquared, with one another, and with the region's civic and cultural leadership — through selected gatherings, performances and behind-the-scenes experiences.

01 Connect Regional business and civic relationships.
02 Host Welcome guests into TheatreSquared experiences.
03 Strengthen Grow the partnership year over year.
Partners already in the room
Season 21 sponsors
Arkansas Arts Council
Bob & Becky Alexander
Jane Hunt
The Shubert Foundation, Inc.
Simmons Family Foundation
Tyson Family Foundation
Walmart For Good
Willard & Pat Walker Charitable Foundation, Inc.
Windgate Foundation
Frequently asked
Is a corporate partnership tax-deductible?+

TheatreSquared is a 501(c)(3). The deductible portion depends on the fair market value of any tickets, hospitality or benefits you receive. We state that split in writing before you commit, and again on your acknowledgment letter.

When do we need to decide?+

Recognition deadlines run by production, not by season. Program and poster deadlines typically close six to eight weeks before opening. The earlier the conversation, the more inventory is open — and the more of the year your name is visible.

Do you accept in-kind or multi-year commitments?+

Both. In-kind goods and services can count toward a level when they offset a real production or operating cost. Multi-year commitments unlock better inventory and let us plan activations around your calendar instead of ours.

What does our team actually have to do?+

Send us a logo and a point of contact. We handle scheduling, invitations, ticket distribution and reporting. If you want to run an internal campaign around it, we will give you the copy and images to do that.

Does a matching-gift program apply?+

Often, for the charitable portion. If your company runs a matching program, send us the portal details and we will complete the verification on our end.

What happens next

Bring us the goal. We'll shape the partnership.

01

Tell us the goal

What is your company trying to accomplish this year?

02

We come back with a personalized recommendation

Not a menu. One focused recommendation with scope, benefits, timing and how we will measure it.

03

We confirm before the season locks

Season 21 recognition deadlines run by production. The earlier we talk, the more inventory is open.

Chris Seawood
Chris Seawood

Corporate & Institutional
Giving Manager

Email Chris
chris@theatre2.org 479-777-7036 477 W. Spring Street
Fayetteville, AR 72701
Before you commit to anything

I want to see the impact

The 2024 Impact Report: where the money went, who it reached, and what a gift at each level actually buys. One PDF you can forward to whoever signs.

Read the impact report